AdTrends x Higher Education

Unsure of where to invest your marketing spend? Our AdTrends research series, produced in collaboration with MNTN, highlights important marketing and advertising statistics across major industries like healthcare, higher education, food and beverage, and more.

In this installment, we explore key insights into higher education marketing strategies. Universities and colleges can leverage these findings to optimize their marketing tools for reaching prospective students, boosting enrollment, and enhancing institutional branding. From digital campaigns to personalized outreach, this research provides actionable data to help higher education marketers effectively allocate their budgets for 2024 and beyond.